Orkin B-to-B: Two-Star
Print campaign for Orkin Commercial Pest Control aimed at upper-tier restaurants. So successful it led to a re-direction of Orkin away from the Exterminator to a new campaign with a 'crawling bug' across the TV screen.
Headline: It Doesn't Take Much To Turn A 4-Star Restaurant Into A 2-Star Diner. A few bugs at dinner can do more than ruin your appetite. It can ruin your business. That's why you need Orkin Pest Control. Our professionally trained technicians know how t o eliminate pests using the latest baiting technology. And our Integrated Pest Management System can even help prevent their entry in the first place. So if you want a customized plan without any interference to your customers or employees, call Orkin now for a free inspection and guaranteed protection. Orkin Commercial. Call 1-800-Orkin-Now›
Commercial Pest Control
Trade
