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My rate talk script used to be a total mess... now I just send a PDF first.
I used to just say my rate over a call and then get a long pause... it was awkward. Now, before any call, I send a simple one-page PDF that lists my rate, what it includes, and two past project results. I started this about 4 months ago after a client in Denver said 'I need to see the value.' On the call now, I just ask if they got the doc and we talk from there. Has anyone else tried sending something written before the money talk?
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the_ben5mo ago
Does sending that PDF ever backfire by making you seem too rigid before you even talk? I worry some clients might see a set price sheet and just walk away without a conversation. How do you handle it if they come back and say your rate is too high after reading your document?
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the_alice5mo ago
Honestly if they walk away from a price sheet, they weren't going to pay my rate anyway. When someone says it's too high, I just say my rates reflect my experience and leave it at that.
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kimblack5mo ago
Hey @the_ben, do you ever worry that sending a price sheet first makes it harder to explain the value behind your rate?
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garcia.cameron5mo ago
Ever had a client ask for a breakdown after they see the sheet? I tell them the price covers stuff like site cleanup and a full warranty, which cheaper guys often skip. If they still say it's too high, @kimblack, I ask what part they'd cut to save money. Their answer shows if they get the value or just want the lowest number.
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craig.parker5mo ago
Been there. If they balk at the sheet, they wanted cheap work, not quality. My sheet lists what they GET for the rate, like unlimited revisions or a fast turnaround. Sometimes I'll ask what part of the scope seems off to them. But if their budget is half my rate, it was never a fit. Saves everyone time.
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