A simple follow-up template turned a quiet month around for me

After zero replies to my first five pitches in April, I used a new follow-up email that mentioned a specific local project, and got three calls back in 48 hours. The key was linking my service to something they could see in their own neighborhood. What's your go-to subject line for a second-touch email?

3 comments

3 Comments

abby_fisher15d ago

Zero replies to five pitches" sounds like my usual Monday.

anthonyrivera15d ago

Just another day in the email mines. I'm starting to think my inbox is a black hole.

matthew_patel6815d ago

Yeah, @abby_fisher gets it. I always use "Quick question about [their street name]" as a subject line. It works because it's personal and sounds urgent without being pushy.